PROFESSIONAL EXPERIENCE

FREELANCER /// Brooklyn, NY + Montreal, QC
MAY 2024 - Today
Freelance Senior Designer/Design Director

I am currently under contract with a startup ad agency in Brooklyn. My role is to lead by setting high design standards and working alongside my team to bring ideas to life. I create the systems, processes, and onboarding experiences that make our work smoother and more impactful, whether it’s in print, packaging, or digital. Mentoring is a big part of what I do. I help designers grow their skills, shape their careers, and feel confident pushing creative boundaries. I work closely with leadership to shape projects, prepare briefs, and find opportunities to spark inspiration, from team outings to hands-on creative experiences.

MADWELL /// Brooklyn, NY
FEBRUARY 2024 - MAY 2025
Senior Graphic Designer/Design Director

After years of experience in a boutique design studio, I took the leap into the advertising world. With clients like Visible, Fernet-Branca, Ozium and Hyland’s, I learned to make that transition very quickly, delivering 360 campaigns and activations as I worked with a talented team of copywriters, designers, strategists and producers. Helping the junior team grow further into their freshly learned skills has also been a favorite part of my job.

NATIONAL TARTAN DAY NEW YORK COMMITTEE /// New York City, NY
APRIL 2015 - Today
Creative Director/Graphic Designer

Since spring 2015, I’ve been lucky enough to design and art direct several projects for this non-profit organization. They are the organizers of the annual Tartan Day parade and week of events, which takes place in New York City. I designed several posters, pins, ads, pamphlets, a mobile app, as well as new branding across the board.

LUDA FOODS /// Pointe-Claire, QC, Canada
MAY 2019 - JANUARY 2024
Marketing & Brand Management/Creative Director

Over the course of five years, I’ve combined my expertise in graphic design with marketing and brand management, collaborating closely with the company’s marketing director. This experience has expanded my insights into the B2B sector, providing me with a deeper understanding of the intricacies involved in product manufacturing and marketing processes.

CITRUS COMMUNICATIONS /// Ville St-Laurent, QC, Canada
NOVEMBER 2005 - MAY 2019
Senior Graphic Designer/Art Director

During thirteen years at this boutique design studio, I advanced professionally while taking on a wide range of responsibilities. I directed, designed, and led the creative for most projects, including those for VIP clients, and also managed the studio’s operations—overseeing art direction, client communications, and project/workload management.

EDUCATION

MARKETING CERTIFICATE (REMOTELY) /// Université Laval, Québec, QC, Canada
SEPTEMBER 2022 - DECEMBER 2023

GRAPHIC DESIGN 3 YR PROGRAM ///
Dawson College, Montreal, QC, Canada
SEPTEMBER 2003 - MAY 2005

SKILLS

Adobe Creative Suite
Branding and Identity Design
Brand Guidelines
Packaging Design
Illustration
Web Design
Pre-Press
Advertising
Campaign Concepting
360 Campaigns
Activations
Typography
Photo Retouching
Book/Editorial Layout
Storyboarding
Figma
WordPress
MailChimp
Mentoring
AI Platforms (Firefly, Sora, Claude, Midjourney)

CLIENTS

Abbott Laboratories
AbbVie
Accent Fairchild
Bassé
Blossom Pets
Bombardier
Complete Natural Nutrition
e.l.f. Beauty
e.l.f. Made
Fernet-Branca
George Courey
Global Pet Foods
Hyland’s
Immunotec
Ki Bio
LUDA Foods
McGill University
Merck Frosst
Moneris
National Tartan Day New York Committee
Noble Foods
Novartis
NWS
Ozium
Reliance
S.Cohen
Samuelsohn
Spark Pet Products
Visible Mobile